Why FX Matters in Payments
Every time a user pays in a currency you don't settle in, someone is profiting from the conversion. Why not you?
FX and DCC represent hidden monetization opportunities — often worth 1–4% of transaction value — if executed correctly.
With Cereja, you don't just connect the pipes. You:
- Own the FX logic and markup strategy
- Stay compliant with regulatory and card scheme rules
- Use FX to increase margins and offer transparency to your users
DCC on Terminals & Online
In-Store / Terminals (POS DCC)
- Show cardholders pricing in their home currency
- Earn revenue from FX markup
- Comply with Visa/Mastercard transparency mandates
Online Payments
- Offer FX display (e.g., EUR to USD) or embedded markup
- Control margin across PSPs, wallets, and acquiring routes
- Use FX logic to steer smart routing & reduce cart abandonment
We've helped companies increase gross margin by up to 4% on international volume through intelligent FX markup and orchestration.
What We Handle
FX markup logic
Revenue modeling & optimization strategies
DCC vendor evaluation
For both online & terminal implementation
Scheme compliance
Audit risk mitigation & regulatory support
Contract negotiation
With PSPs, banks and financial partners
Technical implementation
Support for your engineering team
Pricing localization
Currency toggle flows & display options
Revenue dashboards
Monitor impact & performance tracking
Customer experience
Design intuitive FX options for users
Who This Is For
- Hospitality, travel, and e-commerce platforms with global traffic
- SaaS platforms with international cardholders or settlements
- Marketplaces that want to boost revenue without raising fees
- Companies using Stripe, Adyen, Checkout.com, or acquirers offering DCC
Results We've Delivered
Mews
Global FX rollout with 4% average markup and 40% adoption
Online Retail (Confidential)
$1.2M in incremental revenue via DCC vendor shift
Startup Scaling to LATAM
Designed embedded FX logic across 3 PSPs and 2 currencies